Archive for tag: 5/10

Super Star Flour

Another photo sent in from Czech temporary resident Sam, this time from Tesco in Narodni Trida, Prague.

I am glad to see that Tesco CZ takes flour as seriously as we do and this 'Super Star' arrangement only goes to prove that! I really like the simplicity of this colour-coded 3-tier system with Granny giving it the big OK hand symbol in the poster above.

Having said that I don't think she would be so happy to see the rogue red bags sneaking their way onto the blue column, one of them clearly dislodging one of the blue bags from it's rightful place. I imagine she would also not be too pleased about the completely reversed pack of green flour in the first green column, come on Tesco, have some respect for Granny Flour!

5/10 - Great idea, poorly executed.


Halloween 2010

Now this is something I was send just after Halloween, but somehow everything else has got in my way to post them... I am sorry.

Anyway, on all hallows eve. My mum popped into ASDA and saw the flour shelves were empty. Instead there was a sign that said.

"This shop will not sell eggs and flour to people under the age of 16 years on either 30 or 31 October".

I could spend some time talking about the sign, so i will.

WHAT? Maybe it is my logical brain, but this sign is poor. It has outlined conditions to which "people" can't buy flour, but they emptied ALL the shelves. hmmm... From this we can establish a number of things about ASDA's (Lowestoft) customer base.

  • People who buy flour will also buy eggs.
  • People who buy flour (and eggs) will be under 16.

The majority of their baking customers must fit this criteria for them to justify empting all stock.

Well, it is good to know that Lowestoft is the capital of young bakers and (I'd hope) flour fans - who specialise in flour arrangements ;)

But i didn't know (and I still assume) that baking related sales to minors must be a insult to the Pagans, and ASDA must have Pagan owners for them to take it seriously. Interesting.... and possibly not true.

Anyway, by the time my mum recovered from the "shelf shock", she walkie talkied my dad to bring a camera, but by the time he got there, they started filling the shelves again.


flour children no no.

As you can see one of the shelves is still empty, and the other items are not full, but "faced up".


But being a good flour arranging supporter, my dad got some snaps anyway.

You can see how these flour arrangers start the arrangement. A little bit everywhere, but trying to keep it smart. You'll also notice, that the range of flour is pretty good, they obviously have a good deal with Allison flour.

Lowestoft 1

I dunno if i can rate this flour. it wasn't really an arrangement it was more about the shocking situation.

5/10 ?